Co-creation business model explained using an example of successful implementation at Local Motors

A co-creation model is a business model where the users of the product are integrated into the development of the product from the early stages of the conception. Such a model allows the company to be at the same time aware of its consumer’s needs, and innovative regarding its competitors. Local Motor’s (LM) ideal co-creation… Continue reading Co-creation business model explained using an example of successful implementation at Local Motors